Agriculture: replacing pesticides with music

What if the debate about pesticides could be silenced by music? The concept may seem somewhat Utopian, but this is nonetheless the outlandish claim of the French company Genodics nine years ago, in 2008. Against all expectations, the solution seems to be bearing fruit, in particular for one farmer in Bouches-du-Rhône who recently rescued 60 hectares of crops by exposing them to music. Contaminated by … Continue reading Agriculture: replacing pesticides with music

Illuminate with the Bioluminescence of bacteria

Bioluminescence is a chemical reaction controlled by a gene enabling certain living organisms to produce light. Many marine species are able to do so, such as algae, jellyfish, squid and shrimp. The Glowee startup, established in 2014, is developing a biological lighting system which uses the natural properties of bioluminescent marine organisms to rethink how we produce and use light. Glowee offers a luminous and … Continue reading Illuminate with the Bioluminescence of bacteria

Grow your sneakers and use them as compost: “Cotton + Corn”

Reebok has just proclaimed the launch of a new product innovation program: the organic shoe, which is biodegradable and can be used for composting. As announced on April 4, the “Cotton + Corn” initiative is a program born from a partnership between Reebok and DuPont Tate & Lyle Bio Products, a company specialized in organic materials. The goal is to produce shoes from cotton and … Continue reading Grow your sneakers and use them as compost: “Cotton + Corn”

All-in-one production and consumption: the “Knit for You” pop-up store

With the “Knit for You” pop-up store, Adidas innovates by enabling customers to have a made-to-measure sweater knitted for them in the store. A store that’s a mini production factory In partnership with the Germany Ministry of Economy and Energy, Adidas has installed a pop-up store in Berlin that features a mini production factory. Customers are provided with a 3D scanner that records their measurements, … Continue reading All-in-one production and consumption: the “Knit for You” pop-up store

Storing data in a DNA strand

With the growth of the mobile internet, connected objects and the quantify environment, current data production is exponential. Looking for new storage technologies In 2011, research workers at the University of South Carolina calculated that the planet produced a zettabyte of data (one thousand billion billion characters) in 2010. According to their forecast, we will create between 300 and 700,000 ZB in 2040. The volume … Continue reading Storing data in a DNA strand